Category Archives: Retailing

Tell me how you are doing and I will tell you where you are shopping.

The morale of French people… Barometer [1] of the degree of the optimism toward the general state of economy and the own financial situation of the French people is regularly brought to attention for its effects on sectoral or national … Continue reading

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Made in “home”

When being local modifies consumers’ perception. In 2014, an IPSOS survey revealed that now, 70% of French consumed more local products than 2 years ago. Recession, repetitive food crises, social responsibility… many reasons come to mind as explicative factors. But … Continue reading

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